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Get C-Level Executives on the Phone Using These 6 Steps

November 25, 2017 By Mark Gordon

Catching the attention of a top business executive is a challenging task, but it is not an impossible one. In order to get personally in touch with the highest levels of leadership at a company, there are a few specific steps you can take to maximize your chances of success. It’s important to take the entire team into consideration rather than focusing narrowly on just one specific position. Some … [Read more...]

Filed Under: Commentary

9 Ways Small Businesses Should Use Big Data to Improve Production

November 24, 2017 By Mark Gordon

There are ways small business should use big data to improve, and here are 9 tips to do just that. First have a plan and know what questions you need answers to. Start small when analyzing data and use the info to customize offerings. It is important to understand the competition as well, find out how they spend their capital. Another tip is to identify beneficial supplier relationships and to … [Read more...]

Filed Under: Commentary

5 Tricks to Instantly Connect With Any Sales Prospect

November 23, 2017 By Mark Gordon

The person-to-person relations that you build between yourself and prospective clients will be an important part of closing a deal. There are a few tricks businesspeople can take advantage of in order to foment a stronger connection. Try using provocative questions to spark conversation, and keep your enthusiasm levels restrained. Place the prospect at the center of your interactions, and make it … [Read more...]

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4 Ways Entrepreneurs Can Embrace the Next Phase of Digital Maturity, ‘Cognitive Transformation’

November 22, 2017 By Mark Gordon

In the world of business, cognitive transformation refers to the need for modern companies to reorient their approach to reflect the new centrality of consumer data. In order to achieve this transformation, and mature digitally as a result, companies can implement a few changes that will put them on the correct path toward a 21st century approach centered around digital and mobile. First of all, … [Read more...]

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The Importance of Having Business Experience

November 21, 2017 By Mark Gordon

Being an entrepreneur is understood to have good ideas, talent, and good work ethic. However experience is a key quality of entrepreneurship that is often forgotten. Where education may be an important factor for some companies, it can be argued that business experience gives entrepreneurs the ability to understand how to deal with difficult situations. Business experience can foster success for … [Read more...]

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Top 5 Marketing Strategies to Ensure Small Business Success

November 20, 2017 By Mark Gordon

Marketing is a key ingredient in the recipe for a successful business, and the specific marketing techniques a company employs must be chosen thoughtfully and carefully. One marketing method that cannot be overlooked is good old-fashioned word-of-mouth. Also important is the core foundation that underlies your brand and the products or services you sell. Additionally, generating attention-grabbing … [Read more...]

Filed Under: Commentary

4 Ways Young Women Can Get Ahead in the New York City Business World

November 19, 2017 By Mark Gordon

New York City is a place full of possibilities, and many young women dream of establishing themselves there. While the fear of failure can feel paralyzing, there are some key steps all young women can follow in order to pursue their dreams with greater chances of success. The first step will be to identify your unique passion and then commit to it. Embrace a ‘yes’ mindset and open yourself to new … [Read more...]

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Get Results for Your Consulting Clients with RESULTS Software

November 18, 2017 By Mark Gordon

Consultants have trouble balancing their workflow; they either have a lot of clients or none at all. In order to fix this problem, consultants need to show that they can produce results for their work. RESULTS is a software program that helps clients understand the meaning behind data provided by consultants. This data can help clients do various tasks efficiently such as: plan, strategize, … [Read more...]

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How to Use Social Media to Close Business

November 17, 2017 By Mark Gordon

Social media has changed the way business can market their brand and now it has changed the way business can sell their products. Social media has not only influenced the way businesses work but is now a necessary tool for businesses to grow. Businesses will want to be present on social media in order to maintain relevance, focus more on content rather than quantity, listen to its targeted … [Read more...]

Filed Under: Commentary

Elon Musk, Bill Gates, and Jeff Bezos all share 5 traits that helped them become wildly successful

November 16, 2017 By Mark Gordon

Bill Gates, Elon Musk, and Jeff Bezos are all entrepreneurs who have been widely successful and left their mark on the world. These entrepreneurs have some key qualities in common. The ability to have project what future consumer patterns will emerge has helped each entrepreneur succeed. Further, entrepreneurs have stood by their beliefs with nerve. With the ability to stand by one’s beliefs also … [Read more...]

Filed Under: Commentary

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